Marketing today is as complex as ever. The more tools and resources that exist for agencies, the more difficult it has become to figure out how to piece together the best solution for clients. Most agencies’ solutions come in the form of the holding company that offers different solutions in the forms of separate (but […]
Read MoreThe other day I was involved in a workshop that surfaced an intriguing question: While health systems want to play a larger role in people’s everyday lives – proving new value, contributing to population health goals, securing greater loyalty and new revenue – how much interest do people have in “going deeper” with health systems? […]
Read MoreSPM was excited to attend the Healthcare Internet Conference (HCIC) in Austin, Texas this year from October 23-25. Digital Evangelist Kaela Carey took the stage with UTMB Health’s Director of Digital Communications, Pep Valdes, to talk the Fast & Furious race for digital marketing innovation. Check out some of the presentation’s highlights below. It starts […]
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